Our philosophy is to ensure long term sustainable growth through the identification of entry strategies, product mix, and pricing and human resource structure.  Our expertise in the sector enables clear market opportunities to be identified and offering guidance on the application of these strategies in the dynamic Chinese market place.
 
Our services encompass people selection, distributor and local partner identification and evaluation, preparation of business and marketing plans.
 
We also are able to identify suitable foreign partners for our local clients.
 

Market Development

Through a broad sales and marketing experience we are able to advice on optimizing sales and marketing channels, sales forces and key account management.  Insights into customer perceptions are obtained through market research and staff discussions to translate needs into action.
 
We understand that for whatever reason ,  sometimes your China business does not achieve the desired outcome.  Boddington Consulting can evaluate the strategy and its execution and offer guidance on what action is required to fill in the pieces.